Archive for March, 2009

Three Cardinal POV Sins Writers Should Avoid

Saturday, March 28th, 2009

A man just approached me in a cafe and asked a perplexing question.

I was working on my book. He asked me (I’m paraphrasing) “whether I was writing in the scene or writing around the scene.”

I don’t know this man. I have never seen him before in my life. It took me a second to understand what he was talking about.

In retrospect, I think he was trying to flirt with me (I just got a cute haricut!) but I thought he was asking a genuine question. I was expecting something a stranger might say like “where’s the nearest bus stop from here?” but apparently this fellow had been staring over my shoulder and guessed that I was writing fiction because he saw quotes.

FYI: Please don’t read over my shoulder. I mean it. It makes me self-conscious. I generally choose a corner so this can’t happen, but the cafe was fuller than usual today.

As the question came out of left field, it took me awhile to understand what he was talking about. He gestured to the room when he said “scene” so my first thought was that he supposed I was writing about the cafe and jotting down what people were saying around me. I assured him I was not doing this. He came back with “No. no. I mean, you are writing fiction, right? I saw the quotes. Are you writing from the character or from above?” He made hand gestures.

Ah. He wanted to know what POV I was writing in. I told him it was the character. He nodded sagely, sensed my discomfort at the intrusion, and departed.

And now a mini lesson on POV (Point of View)!

POV is the perspective you are writing from when you tell a story.

Most writers develop an inclination for a particular POV. I can do different sorts, but my preference is Third Person Limited. In third person limited, you tell the story from one character’s perspective at a time (you can switch between clear-cut scenes or chapters, but not paragraph to paragraph). To break it down, Third Person means I use the character’s given name rather than “I” (”I” is First Person). Limited means I get inside one character’s head and stay there.

When writing Third Person Limited correctly (lots of people do it incorrectly), you can’t see into the heads of other characters and you can’t give the reader information the character doesn’t know. Writing from an “overhead” perspective (sharing information about the thoughts of multiple characters at once or about the world or story beyond the character’s knowledge) is called “omnicient”.

Three Cardinal Sins in POV

I will only share three cardinal sins for Point of View, but there are lots.

1. Jumping between limited POVs in the same scene.

This is bad writing. Careless writers do it. Lazy writers do it. Mostly it is done by writers who don’t understand POV. It is an amateur’s mistake. And I know you’ve seen it before. I know you’ve seen stories like this published. You’ve probably even seen popular authors get away with it–at least in certain genres. But just because lots of people do it doesn’t make it a good idea. Sorry. It is confusing for readers. Do you want your story to be confusing? I don’t.

2. Switching POV when writing in 1st person–anywhere in the same book OR series.

Seriously, don’t do this. I don’t care if you indicate at the beginning of a book or section that it is happening. I don’t care if Stephanie Meyers did it and made millions. It is confusing. It is awful. It is actually upsetting. You get comfortable with knowing a story from one person’s POV–then all of a sudden it changes. Ick. Yuck. When authors do this, it throws the reader out. The reader is abruptly aware that a writer is manipulating them. It throws the story into “THIS IS FICTION! IT IS NOT REAL!” zone. Don’t do it.

3. Switching between 1st person and 3rd person in the same book or series.

Don’t do this either. For the same reason as cardinal POV sin number 2. 1st Person is sacred. It has firm rules. It is great in that it can really make a story feel real, but it is supposed to be limited to that ONE person’s story. One. Period. If you choose to write ANY part of your book in 1st person, then you have strapped yourself to telling the whole story in 1st person. Do it if it makes sense. If you want more versatility, don’t do it.

I could go on, but I will stop here for now!

Business Writing 101 - Know Thy Purpose

Tuesday, March 10th, 2009

If I had only one post to say one thing about business writing, it would be this:

Business writing serves a purpose.

The purpose should be clearly defined, whether it be to sell a product to consumers, to communicate the differentiated value of a product to investors, to make processes more efficient for employees, to encourage attendance at a community event, etc. Notice that defining purpose requires also the knowing the intended audience. We do–and should–speak differently to different people.

It is amazing to me how easily “purpose” is forgotten. I am a versatile writer, one who can switch between persuasive and informative, casual and professional, emotive and instructive, depending on what is needed. This means I need to know what is needed! I apply style, syntax, diction, and other writing tools differently to serve different business purposes. It is shocking to me–shocking!–how often I am asked to write something without being told what the piece is for.

For example, I have been asked to write the business proposal of an entrepreneur who didn’t have a business plan and couldn’t describe why anyone should invest in his idea. I have been asked to “add text” to a white paper without being told it was going to be made into sales collateral. I have been asked to write “content” for a blog without being directed as to what content to write, what sort of voice that blog was supposed to have, or who its audience was meant to be.

The solution is to ask clarifying questions. The projects I took turned out great, but not without a generous amount of back-and-forth. And I didn’t take all the projects. If you are dealing with a client who can’t answer questions about what they want, or becomes testy at having to do so, then it might be worth considering NOT doing that particular gig. I say this only because people who don’t know what they want are often unhappy with what they get, and then you’ll be unhappy too.

Post Length: Blog Above the Fold - Shorter is Better

Tuesday, March 3rd, 2009

I haven’t been blogging as much as I should. Worse, the blog entries I do make are too long. When I blog, I try to do a good job being clear, organized, researched, and thorough–it is just the way I write. But that doesn’t mean I can’t also be pithy.

Here’s the cardinal rule: Keep it short. The best blog posts are within 250-300 words.

If you can, write above the fold. Above the fold is what you can read on your screen without scrolling. SEOs use this to refer to the best SERP results, but it has other applications. (The term originates from newspapers. The idea is to place the most eye-catching story in the top half of the front page.)

Keeping blog posts “above the fold” means keeping it pithy. People online have the attention span of gnats. “Clicking” out from a post is easy, so help readers get to the end. Also, short posts allow for more posts, which is good for search engines. From a craft standpoint, learning how to condense your work will make you a better writer. Being brief while retaining quality takes real skill.

Also, shorter posts get more comments.